Offering free Wifi is proven to increase foot traffic, attract new customers and produce satisfaction in existing customers.

Whether you run a coffee shop, restaurant or other business, your customers expect free Wifi. Free Wifi was a bonus a decade ago; today it is as critical as offering your customers a bathroom. At the same time, your business needs social media marketing and the improved access to customers that it provides.

Free Wifi is critical to businesses like coffee shops and restaurants. According to Small Business Trends, offering free Wifi is proven to increase foot traffic, attract new customers and produce satisfaction in existing customers. If you have ever had a customer walk up to your counter and ask whether you have wifi or sit down, open their laptop, frown and look agitated, you have probably seen this yourself.

Your business can benefit from social media marketing. Facebook likes and tweets keep existing customers engaged and drive new customers to your business. According to Socialnomics 2014, over 90% of shopping decisions are influenced by social media, and customers trust social media recommendations from peers much more than paid advertisements.

Envoy Business Systems’ Keystone program helps you to achieve both your and your customers’ goals. Keystone allows you to offer free Wifi to customers while asking something from them that is free to give: a Facebook like, Twitter follow or email address. This social media interaction lets you connect with customers. This social media connection both keeps customers engaged and employs them to market for you.

If your business wants to offer free Wifi to customers while gaining social media followers and customer e-mail addresses, please contact us.